Branding for Lingerie Company
We Help Brands Create Compelling Visuals for their Businesses.
There are billions of businesses trying to make a name for themselves. Having a strong brand has become crucial for businesses to differentiate themselves from competitors. It is important to have visible elements of a brand. Colors, design, and logo, are identifying and distinguish the brand in consumers’ minds. Our client requested to create brand guidelines for his new business. This is a premium textile brand with the name ‘MOOD.’ The idea is to create a simple design with attractive colors and patterns. The brand design will translate comfortable private feelings, using home colors and lace for texture and patterns.
The Brand Guidelines We Did
A strong brand requires a strong brand identity. Implementing a successful brand strategy that develops all components increases brand trust, loyalty, and awareness:
- Logo Design
- Color Pallete
- Typography
- Pattern Design
- Design Concepts for promotional materials
- Templates for Social Media
- Website Templates
Design Process for Branding
We created a few logo variations with one final design during the design process. This was a base for the next steps with the color pallet and typography, defining other structures for design. For the client’s request, we used a simple lace pattern.
The designed steps above are used for the packaging concepts, stationery creation, and social media templates. The final step was website design which includes everything we created.
We are working tight with our clients and their needs. So we offer not just design but a collaboration with clients growing their businesses. We provide a few design options for each stage and willingly make corrections to each client’s request.
